Monday, June 27, 2011

Beach Money Review Part 3

One more post on Beach Money by Jordan Adler. As I mentioned in a previous post, Jordan joined 11 different network marketing companies and spent 10 years making very little but spending a lot. How do you avoid that? Read the book!

But here's one juicy tidbit to tide you over as you wait for your copy to arrive in the mail: In Chapter 6 "The Numbers Don't Lie," Jordan talks about the key to financial freedom in network marketing: Recruit 20 - 30 folks to join your team.

Why is that the magic number? Russ, a multi-millionaire in the field, told Jordan, who was a struggling network marketer at the time: "One third of your recruits will do absolutely nothing. One third will do a little. And one third will make a good income. Usually, one of them will build a group of thousands."

Jordan found this advice a bit hard to believe but he trusted Russ. Turns out Russ was right.

What's that little voice inside your head saying right now? Here's what mine said when I read this section of the book: "OK so let's say Russ and Jordan are right. 20 - 30 isn't a huge number but can I even get that many folks to sign up?"

Let me share Jordan's thoughts on that doubt with you: He references an article in Time magazine that featured Marshall Applewhite. Marshall was the Heaven's Gate religious group leader who convinced 38 of his followers to commit suicide at the appearance of the Hale-Bopp comet. He told them they they would be able to ride on a spaceship with Jesus that was hiding behind the comet.

Jordan says, "Don't you think that if this crazy guy could recruit thirty-eight people to commit suicide and jump onto a comet with Jesus, you might be able to find twenty to thirty people to do network marketing with your company?"

It's a little hard to argue with that one.

Get your copy of Beach Money at www.BeachMoney.com

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