Don't Reinvent the Wheel

It can sometimes be challenging for professionals to become network marketers. You're too smart for your own good. Let's take lawyers, since that's my background.

Lawyers are trained to solve problems for their clients, to improve things. That same mindset will get you into trouble in network marketing.

You take one look at the presentation your NM company provides and think, "That's too simple. It could be so much better. More elegant, more organized, more (you fill in the blank)."

And so you start to tinker with it. Adding your own materials, your special little twists. Next thing you know you've got this elaborate, intricate, brilliant marketing campaign.

Let's say it works--you sign up some customers and distributors with your reinvented "wheel."

Here's the problem: Network marketing isn't about you and your special talents. It's about duplication. If the folks you signed up can't do what you're doing, they'll give up.

That's the beauty of network marketing: its simplicity. Your NM company has purposely designed its tools to be simple so that anyone you show it to can do it. More importantly, anyone you show it to believes they can do it.

The question for professionals who join a NM company then isn't, "How can I use my brilliance to make this presentation better?" It's, "How can I keep it simple so that anyone I show it to thinks they can do it too?"

And the answer to that question is, use the tools your company provides.